What have you learnt from your audience feedback?
What have I learnt from this?
We decided the most useful audience feedback we could recieve would be from a range of people, and the video above summarizes some of our responses.
Our target audience was 16-24 year old males, with secondary target audiences including younger males (10-16) young adults (24+) and perhaps girls aged from 10 to 24. This was picked up on by everyone we interviewed, and anyone from our target audience who watched it failed to give it less than 8 out of 10. From this I have learnt that our attempts to link to our target market, with a fully male band, male lead in the narrative and dark set up, has been fully successful.
The strong points that have been mentioned were the editing, the strong performance in both narrative and performance parts of the video and particularly the UV section at the end. This has shown me what kind of things audiences look for. They want strong visual stimuli and just mainly to be kept entertained, which we achived through a strong progression in our video.
Some negative points include that our middle section sags slightly, as we reuse the idea of my character running, being cornered, then escaping once more about three times in a row. This simply re-enforces what I've already learnt from the possitives, namely that progression is what is needed to entertain an audience.
The most unfortunate feedback which we have recieved throughout the project is the lack of focus on the UV and kiss scene at the end. This was due to time constrains and could only have been made to work better had we been allowed to use the entier track. I have learnt from this that sometimes things just don't work, through no fault on our part. However the ending is still effective and I'm still proud of it.
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